Events that
move pipeline.
We’re a full-service events agency engineering trade shows, conferences, and brand experiences for B2B teams who measure their booths the way they measure their funnel.
Three phases.
One team on the floor.
Renaissance runs your event end-to-end, or plugs into the phase where your team needs the most leverage.
- 01
Pre-show Strategy
Goal-setting, booth design, vendor sourcing, budget shaping, and a production plan you can actually run.
StrategyBooth DesignLogistics - 02
On-site Execution
Build, staffing, run-of-show, vendor wrangling, and the calm hand on the floor while it all happens.
ProductionStaffingRun-of-show - 03
Post-show ROI
Lead routing, attribution, debriefs, and a tight readout so the next event compounds on this one.
AttributionReportingFollow-up
Built like a
production
company.
Strategy without execution is theater. We’re happy to think big, but we get paid to land the plane.
- Custom, not packaged
- Every event is unique. We build hourly, not by template, so you pay for the leverage you actually need.
- Operations as craft
- Logistics, signage, staffing, build, strike. The unglamorous work is where shows are won or lost.
- Numbers, not vibes
- We instrument the booth and the funnel. You leave the show with leads, attribution, and a debrief.
- Calm under load
- When the freight is late and the AV cuts out, you want a team that’s already three steps ahead.
A few rooms we’ve
filled.
An Atlanta agency,
named for a rebirth.
Renaissance Marketing is a corporate events and trade show agency based in the greater Atlanta area, working with clients across the country. We founded Renaissance for brands that expect their trade shows to generate pipeline, not just foot traffic. We created Renaissance to turn events into revenue engines, not expensive décor.
Our name is a promise: rebirth, creativity, and exploration brought to a craft that’s too often treated like a checklist. We show up, sweat the details, and leave with the numbers to prove it worked.
Renaissance Marketing is veteran-founded, and the standards of military service are built into how we operate: disciplined planning, clear communication, and a can-do, will-do standard that shows up in every booth, every deadline, and every detail.
- Manufacturing
- Supply Chain & Logistics
- Industrial Automation
- Technology & SaaS
- Retail & Commerce
- Packaging
And other organizations seeking experienced event and trade show support.
A five-step
playbook,
show after show.
Same process every time. That’s how we keep your booth on time, on budget, and on brand, without surprises.
- 01DiscoverWe start with your goals, audience, and KPIs. Show date, booth size, budget, and the outcome you’re measuring against.
- 02DesignStrategy, creative, and booth concept built around lead capture and brand story, not square footage.
- 03BuildFabrication, logistics, vendor management, and pre-show prep handled end-to-end. You approve; we execute.
- 04Show dayOn-site team running install, staff support, and real-time problem solving so you can focus on conversations, not crises.
- 05DebriefPost-show recap with lead quality, performance metrics, and a plan to make the next one better.
Jennifer Mass,
Founder & Owner.
I founded Renaissance Marketing to turn events into strategic growth moments. From large-scale trade show exhibits to exclusive corporate gatherings, I blend creativity with data-driven insights to craft experiences that strengthen brand presence, drive participation, and deliver measurable ROI.
What sets us apart is communication and partnership. I build close relationships with clients, vendors, and teams so every detail is handled and every event exceeds expectations.
The lines
we don’t
cross.
Standards we hold ourselves to on every show, every client, every time.
- No cookie-cutter booths.
Every build is designed around your audience and goals, not pulled from a catalog.
- No day-of surprises.
If it’s not in the plan, it’s not happening on show day. We over-prepare so you don’t get blindsided.
- No vanity metrics.
Foot traffic is nice. Qualified pipeline is the point.
- No ghosting after the show.
You get a real debrief, real numbers, and a real plan for next time.
- No corners cut.
Veteran-founded means we do it right the first time. On time, on budget, on brand.
Hiring an events agency?
Ask these 10 questions first.
A short, opinionated checklist for vetting trade show and event partners, so you spend less time fixing booths and more time closing pipeline.
- The 10 questions that separate real operators from sales decks.
- A bonus question that reveals repeat-client signal in 30 seconds.
- Three pages. No fluff. Built from a decade of show floors.
Got a show
on the calendar?
We recommend booking 3–6 months before doors open, but we take rescues too. Free consultation, hourly engagements, no fixed packages.
Engagements nationwide